About this course
Empower your marketing and sales teams with foundational knowledge and skills in our comprehensive two-day onsite workshop on Marketing Basics. Tailored for professionals new to marketing or seeking a refresher, this program covers essential concepts and strategies to drive business growth. Through interactive lectures, case studies, and hands-on exercises, participants will gain insights into market analysis, consumer behaviour, and the marketing mix (product, price, place, promotion). Special emphasis will be placed on digital marketing fundamentals, including social media, content marketing, and email campaigns. Attendees will also learn how marketing and sales teams can collaborate effectively to achieve common goals. By the workshop's conclusion, marketing and sales professionals will emerge equipped with the knowledge and tools to develop and execute effective marketing strategies that drive leads, conversions, and revenue.
Duration - 2 Days
Most Suited for - Marketing, Sales and Customer Support Teams
Mode of Delivery - Onsite Workshop
Certification - 4kf Integro
